Skip to main content

10 Beginner Tips for Craft Fair and Market Season

I don’t do as many craft fairs and markets as I used to but would like to share just a few of the things I have learned, and I hope you find them to be helpful. Like anything else customer base can be regional and not every suggestion works at every venue, but these are pretty general, and I hope helpful to you no matter what type of product you are selling.

Do you like to shop as much as I do? The following article contains links to some of my favorite places. When you shop by clicking these affiliate links, I may get a small compensation. This means it’s a WIN – WIN!! You get to shop for fantastic products, and I get to keep bringing you great content! I thank you for helping support my small business.

1) KISS – Keep It Simple Sweetie. You don’t need to make your display more about the display and less about what it is you’re selling. For outdoor events I just have my tent, tables and table cloths. Outdoors can be hard if you’re dealing with the elements and you don’t want to spend the day chasing your display across the park if it’s windy. Indoor events are when I bust out the Styrofoam heads for hats and a few small display stands to set them on. And if you sell anything wearable remember to have a mirror so they can see how awesome they look in that hat or cowl etc. I used to have a huge elaborate display, but it was extra work to carry along and set up and DID NOT increase my sales. It looked beautiful, but if it’s not helping it’s wasted time and energy.

2) Get a credit card reader. There are several different ones available including PayPal and Square and some others. Each company has their own programs to get the reader and you do get charged a small fee with each swipe but trust me the increase in your sales is worth it. Just do your homework and get the reader that best fits your needs.

3) Business cards. Repeat and residual business is very helpful. Someone might not need what you have right now, but it amazes me when 3 or 4 months later I get a call or email saying they now need a gift, can I help them. Also let them know if you are willing to take custom orders. Not everyone does this and that is great! Do what you are comfortable with, but if you offer this service let them know you do and how it works as you hand them your card.

4) Smaller less expensive items sell best. I found that smaller items are your best money makers at fairs. I keep my biggest inventory in dish cloths, scrubbies, ornaments, hats, baby items and other smaller items. My lighted ornaments would be a good one to make for the holidays this year! I do take along a couple of sweaters and afghans as I offer custom orders. I have just enough to show them what I can do and while I rarely sell one off the table (although it does happen occasionally), I have gotten custom orders because they now know I can and will make them.

from: Leisure Arts, Inc.

5) Please be aware of local tax rules. Each state and community have their own set of rules and percentages when it come to sales tax. Make sure you know the rules and comply. 

6) Have your fix-it kit along with you. This is a tip I wish someone would have shared with me when I first started. Even with a simple display have some tape, safety pins, clips, and scissors, etc. along with you. You never know what you may need to fix and how you need to fix it. Be prepared!

7) Know what’s expected. Along with the whole be prepared theme you will want to read all the information given to you by the event organizers. Know what is expected of you. Bring your table or will it be provided. Is there an extra charge for use of tables and chairs? Do you need electricity? What is the cost, and do you bring your own cords and power strips? Know exactly what you need. 

8) Dress nicely, but comfortably. A day at a craft fair can be a long one, so make sure you have on comfortable clothing and shoes. Dress in layers and bring along a sweater or jacket. You never know what kind of environment you will be in. 

from: Annie's

9) Prepare for a long day. I always bring a thermos of coffee, a few bottles of water (you want to stay hydrated), some snacks and of course some chocolate along. I also bring along a few WIPs to work on. It’s good for everyone to see you really are the one who makes these beautiful things on display. It also catches the eye of other crocheters who love to stop and talk shop with you. 

10) Where to even start. If you’re reading this and thinking to yourself “That sounds good, but how do I even find where to go?” One thing I did was join my local Chamber of Commerce. They have their finger on the pulse of the community and can help you find local events. Once you get your foot in the door, network with all the other businesses there. The other vendors will be more than willing to help you find other events and will even let you know which ones are well attended and which ones are not. Another resource is Facebook. There are many groups that focus on vendor events and where to find them. Look for a group in your local area.

UPDATE: Since Covid-19 has darkened our doorstep rules are very different than they were before. Please be mindful of those around you, be extra courteous and most important, follow all local mask and distancing rules. 

These are just a few tips to help you get started. I hope you find this information helpful and remember, do what works best for you. This does include some trial and error, like most things in life, but it is worth the effort. GOOD LUCK!!

May Your stitch count be true, and your frogs be few!


© COPYRIGHT NOTICE: Knot 2 Sassy articles, patterns, images, & graphs are copyrighted, all rights are owned by Tracee Fromm. Do not reproduce, share, or resell purchased patterns & featured images without written express permission from Tracee Fromm. You are more than welcome to sell items made from Knot 2 Sassy patterns; credit to the designer is greatly appreciated (example: Made from a Knot 2 Sassy Pattern). Knot 2 Sassy photos cannot be used for selling purposes or modified in any way. Copyright © 2018


Popular posts from this blog

Baby Bright Blanket - Crochet Pattern

  Beautiful and bright, this baby blanket is the perfect gift for every little one! It also makes a great lap blanket for us bigger kids. Do you like to shop as much as I do? The following article contains links to some of my favorites. When you shop by clicking these affiliate links, I may get a small compensation. This means it’s a WIN – WIN!! You get to shop for fantastic products and I get to keep bringing you great content! I thank you for helping support my small business. Yarn Lion Brand Mandala (5.3 oz / 150 g) - (590 yds / 540 m) 3 cakes in Gnome Materials / Tools 7 / 4.5 mm Hook Yarn needle Difficulty Intermediate Finished Size 44 in. (112 cm) X 44 in. (112 cm) Gauge In dc - 9 rows and 15 stitches = 4 in (10 cm) Special Stitches Treble X Stitch (trx):  Skip next st, insert hook into second st and make a tr, next work behind the st you just made, go through the loops of the stitch you skipped and work a tr, - one trx made   Notes 1. This blanket s

Dish Cloth Pair - Crochet Pattern

  Handmade all cotton cloths are the best! But don’t let the name fool you, these are great spa cloths too! Here is a simple and cute pattern to make for friends and family, but don’t forget to keep some for yourself. Make 2 cloths reversing color A and B for each one if you want a matching set.   Yarn Knit Picks Dishie worsted weight (190 yds / 100 grams) 1 skein each Silver (A) and Eggplant (B) Any worsted weight cotton yarn will work for this project   Materials / Tools Size I/9 - 5.5 mm crochet hook Scissors Yarn needle Difficulty: Easy Size:  Each cloth measures 9 ½” x 9 ½”   Gauge 5 pattern repeats (15 stitches) = 4”/10cm 11 rows = 4”/10cm Gauge is not critical for this project   Stitch guide sl st… slip stitch ch - chain stitch sc - single crochet hdc - half double crochet dc… double crochet   INSTRUCTIONS With color A Chain 32 Row 1 sc in 2nd ch from hook and in each ch across. (31 sc) Row 2 Ch 1 turn. [sc, h

Lighted Angel Ornament - Crochet Pattern

  One of the many Lighted Ornaments in my collection. The Angel ornament is quick, easy and a fantastic stash buster for the holidays. What a cute stocking stuffer or gift topper.  Yarn: Scrap amounts of the following colors in worsted weight yarn. Light pink (or peach) Yellow White Materials / Tools: Size G / 4.0mm crochet hook Battery operated tea light Red 3D fabric paint Pink 3D fabric paint Black 3D fabric paint 2 – 10mm wiggle eyes stitch marker craft glue small paint brush yarn needle    Difficulty: Easy Notes: 1. The “face” of the Angel Ornament is worked in continuous rounds not joining. 2. As I was putting it together, I glued the wiggle eyes on it and wasn’t sure if I liked it or not, so I tried another one and used just the black paint for a closed eye look. In the end I liked them both, so you can choose which eye look you want to make. Instructions: Face: Round 1: Make magic ring, ch 1,